John Fiske

John Fiske (September 12, 1939 – July 12, 2021) was a British, Australian, and American media scholar and cultural theorist. His primary areas of scholarly interest included cultural studies, critical analysis of popular culture, media semiotics, and television studies. After retiring emeritus, he became an antiques dealer. He was the author of eight academic books, including Power Plays, Power Works (1993), Understanding Popular Culture (1989), Reading the Popular (1989), and the influential Te…