Avi Goren Bar

Avi Nir, born in Jerusalem in 1961, is a prominent Israeli television executive, entrepreneur, writer, and producer. He holds degrees in Film and Television, as well as MA and MBA qualifications from Tel Aviv University, and has also studied at NYU's Tisch School of the Arts. Nir has authored academic articles and co-authored a book on television advertising. He joined Keshet in 1993, rising through marketing and programming roles to become CEO of Keshet Media Group in 2002.

Under his leadership, Keshet expanded significantly into the international market, co-developing and co-producing numerous successful programs. Nir is recognized as an executive producer for the acclaimed American series 'Homeland,' for which he received multiple Emmy Awards. He has also been instrumental in launching Keshet International, its global production and distribution arm, with operations in several countries. Nir has overseen the creation of digital platforms like mako and initiated international television conferences. His career has been marked by numerous industry awards and recognitions, including 'Executive of the Year' and rankings among Israel's most influential figures.

Avi Nir's career at Keshet began in 1993, progressing through marketing and programming leadership roles before assuming the CEO position of Keshet Media Group in 2002. His tenure is distinguished by Keshet's strategic expansion beyond the Israeli domestic market into global production and distribution. Nir spearheaded the establishment of Keshet International, which has built production outposts in key international markets including the UK, Germany, Hong Kong, and the US. This global reach has enabled Keshet to collaborate with major American networks and streaming platforms, producing critically acclaimed and commercially successful shows. Nir's vision has been central to adapting Israeli formats for international audiences, a strategy exemplified by the global success of 'Homeland,' which he executive produced.

Nir has been a key figure in the production of a diverse range of television programs, both in Israel and internationally. He is credited as an executive producer for numerous shows, including the award-winning 'Homeland,' 'Tyrant,' and 'Our Boys.' His innovative approach is highlighted by initiatives like the talent show 'Rising Star,' which pioneered real-time audience voting through a dedicated app and achieved rapid international sales. Nir also conceived the archaeological thriller series 'Dig,' inspired by his visits to historical sites in Jerusalem. Furthermore, he has been involved in Keshet's digital ventures, establishing the popular Israeli web portal mako, and co-hosting the annual Innovation in Television (INTV) conference.

Avi Nir's significant contributions to the television industry have garnered him substantial recognition. He has received multiple Emmy Awards for his executive production of 'Homeland.' Industry accolades include being named 'Marketing Personality of the Year,' 'TV Personality of the Decade,' and 'Executive of the Year' by various Israeli media and business publications. He has consistently been ranked among Israel's most influential figures in culture and business by publications like Globes and TheMarker. His influence extends to international platforms, as evidenced by his inclusion in Variety's list of the 500 most influential business leaders shaping the global entertainment industry.